On-Page SEO – SEO School

On-Page SEO is one of the cornerstones of any search engine optimization. On-Page can be divided into two parts, general and specific. The general is about making sure that the site is well built and follow the guidelines to make it be indexed properly. It involves such things as each side will have its own path, unique title and such. The specific On-Page involves working with keywords you targeting at a specific page. This is about that the keyword should be in the title, headings and text.

On-Page contains two parts:

General On-Page

The general on-page optimization is about building the site so that it works well for the search engines, key parts, internal link structure, all pages have unique titles and so on.

Specific On-Page

The specific on-page optimization is all about just the page you want to show on a particular keyword. This is about making sure that the keyword appears in headlines, titles and such.